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Since many of our most powerful biases are based on reflexive rather than reflective thinking, it’s not enough just to be aware of them. We must also learn how to defend against them. Or better yet, turn them to our advantage. How do you do that? By

Still, what do you do if it feels as if your investments have been underperforming? It helps to lead with this key question, to decide if the impression is real or perceived: How am I doing so far … compared to what?

Are crowds wise or delusional? The answer is yes to both, and this paradox has helped shape our investment recommendations through the years.

By targeting well-crafted financial goals, we can better aim your overall investment strategies and selections.