The Cash Rich Exit Strategy Cheat Sheet

August 10, 2020 | Colleen O’ Connell-Campbell


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The Cash Rich Exit Strategy Cheat Sheet

Remember high school? (I know, that likely feels like a long time ago if the words exit and strategy are on your mind!) Remember when you had to study Shakespeare, or the collected works of Carl Jung (ok, that might have been college)?

Either way – would we read all that stuff? Heck NO! We’d get ourselves off to the mall and pick up a copy of Coles Notes on the subject matter at hand.

Somehow, at that age, we were almost hard-wired to take the easy road. So, what happened?

How come, the older we got, the more entrenched in our careers and business ventures, the more difficult it all seemed to get? The more we almost REVELED in that chaos and those 80-hour work weeks.

Feels good doesn’t it?

It proved something to us.

That we were killers.

That we could do it all!

That we could have every single ball in the air and still land each one while hitting or exceeding year-end goals.

And not die.

Or fall prey to the ravages of stress and anxiety.

Nope, not me. I’d much rather calm and strategic than badges of overwhelm honour.

Which is why I’ve spent the last few years seeking out ease.

We all thirst to leave a legacy. You’re no different. I’m no different.

We wear our scars with pride because it’s almost expected of us/

What if someone very, very credible gave you a cheat sheet? (Hint: The CEO Whisperer)

The Cash Rich Exit Strategy Cheat Sheet

One of THE most successful entrepreneurs out there:

  • Someone who had 14 employees by age 21;
  • Helped build his first TWO $100 MILLION DOLLAR companies by age 35;
  • Engineered in just six years (and at age 42) 1-800-GOT-JUNK?’s spectacular growth from $2 Million to $106 Million in revenue and 3100 employees;
  • And has seen his companies land over 5,200 media placements in that same six years, including coverage on Oprah...

What if I told you that this guy uses metaphoric Coles Notes for business – except he calls them cheat sheets?

Would you want them?

That’s right, Cameron Herold, known colloquially as “The CEO Whisperer,” is loud and proud about his love for cheat sheets.

“So, I was always the dumb kid in high school. I was the kid in high school who got the 62% grade point or 62% average. Really struggled with the normal school system. I was always the kid who had to find the cheat sheets because I had too much going on. I was running a fraternity and running a business, and I was on the university ski team and partying like crazy. I had too many things happening that I couldn’t spend time studying and learning it all, so I had to figure out the short cuts. And then in business, I had to figure out the short cuts too because I was trying to run a really fast-growing company. I was 28 years old, and I hired 220 people in four months from out of the gate. That’s not a normal thing to be able to do that, so what I wanted to do is then give those systems to others because I felt bad that they were trying so hard when they didn’t have to.”

On the heels of his success, he knew he wanted to give these cheat-sheets to entrepreneurs. Not the already super-rich, but the ones who are aiming to hit that mark. The businessmen and women who – if they would JUST take the shortcut, would be so much further ahead.

As Cameron points out, and I’ve learned to see it, most entrepreneurs never take those short cuts.

We seem to think that business HAS TO BE complicated.

Cameron shakes the status quo, maybe even breaks open the dirty little secret that business can actually be quite simple :)

“We only have one life to live. What do you want your life to look like? What are you moving towards? But otherwise people, they live in the same city, and they die at 87 years old and they’ve done nothing. And it’s like, that was your life you just wasted versus saying where do I want my life to be. What do I want my life to look like?” Cameron Herold

His latest book, “Double Double: How to Double Your Revenue and Profit in 3 Years or Less” maps out so many of those very simple systems you’ll almost feel like you’re cheating just reading it (just kidding – but MAN he makes it seem easy!)

And now you can have up close and personal access to that disruptive thinking too.

DOUBLE to SELL

Double to Sell, Canada's premier, invitation-only workshop for business owners - is BACK!

This is your opportunity to craft your cash-rich exit strategy - VIRTUALLY, of course - with Cameron Herold and a roundtable of your peers.

Happening Nov 4 & 5, early bird tickets are available from August 10, but don’t delay. Attendance is limited, and regular pricing begins October 12.

If you’re a business owner planning to sundown your business within the next 10 years, and want to ensure you have a cash rich exit strategy - you DO NOT want to miss this event.

Hard core strategic planning. An implementation plan. A follow up debrief. And more.

You built a company worth millions. We'll help you exit for 10X that!

Hope to see you there!

Think you, or someone you know might be a fit, let’s chat. Book a call here.