Goldman Sachs: Family Office Outlook Report

September 06, 2024 | Rhonda Hymers


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We are pleased to share our second Investment Insights report, Eyes on the Horizon, featuring viewpoints from 165+ distinct family office decision makers globally.

Since our last report, the macroeconomic and geopolitical backdrop has evolved dramatically. While capital markets have been challenged, family offices have remained calm and kept a steady hand on the wheel. Our findings indicate family offices have largely upheld their asset allocations, including to alternative investments, despite the substantial changes and headwinds in the market.

As family offices have held onto cash balances, we explore areas that are top of mind for opportunistically deploying capital. This year’s report focuses on four key topics: outlook and portfolio construction, thematic focus areas, the private markets investing landscape, and family-owned operating businesses.

We hope you find this report insightful and actionable. Please let us know if you would like to discuss these topics further.

Read the Report


“The greatest moments in life are not concerned with selfish achievements but rather with the things we do for the people we love and esteem.” — Walt Disney

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Special report Family