Aligning With your Financial Goals Rather Than Market Trends Will Bring Investment Success

July 17, 2024 | Colleen O’ Connell-Campbell


Share

When investing, success is often measured by one's ability to outperform the market. However, for the astute investor, true success is not about beating the market but rather about achieving and exceeding one's personal financial objectives. A great book that sheds light on this distinction between investing and speculating is Benjamin Graham’s "The Intelligent Investor". It is recommended reading for anyone looking to build a sustainable financial future; and definitely for you, Self-Made Nation!

I talk to you week after week about how you can enhance the value of your business. Often, your business is an asset that is likely to account for anywhere from 50 to 90% of the value of your net worth.

How do you translate that into a liquid portfolio? That’s what you can learn from this one resource that can substantially contribute to shaping and refining your investment philosophy - Benjamin Graham's classic book, "The Intelligent Investor".

Investing vs. Speculating - A Fundamental Distinction

Benjamin Graham, often revered as the father of value investing, gives us a clear delineation between investing and speculating in his book. He lays out that investing is a methodical approach aimed at ensuring safety of principal and an adequate return, rooted in thorough analysis and a long-term perspective. Speculating, on the other hand, leans more towards gambling - making decisions based on hope and market trends without a solid foundation in the intrinsic value of the investments.

Why your Investment Philosophy Matters

The importance of having a clear investment philosophy cannot be overstated. The financial markets are inherently volatile, influenced by an array of unpredictable factors. Without a solid investment philosophy, it’s easy to become reactive, making impulsive decisions that might jeopardize long-term goals. An investment philosophy acts as an anchor, helping you navigate through market noise and focus on fundamental values and long-term objectives.

The Intelligent Investor’s Approach

Graham’s book encourages investors to focus on the intrinsic value of assets, advising against being swayed by the market's erratic behavior. This approach requires discipline, patience, and sticking to a well-thought-out plan - qualities that help investors avoid the pitfalls of speculative decisions. By emphasizing the need to understand the real value of investments, Graham advocates for a strategy that prioritizes financial security and growth through calculated risk rather than speculative ventures.

Diversification and Discipline - Keys to Long-Term Success

Another core aspect that Graham covers is the importance of diversification and discipline. Diversification reduces risk and positions the investor to capture growth across different sectors and assets. Discipline, particularly in following through with your investment plan despite market fluctuations, is essential in maintaining a clear path toward achieving your financial goals.

Process Over Outcome

Ultimately, the message from "The Intelligent Investor" encourages prioritizing process over outcome. This philosophy teaches investors to remain committed to their strategic plans, regardless of short-term market movements. By focusing on what can be controlled - your actions, your reactions, and your adherence to principles of value investing - you are more likely to achieve a stable and prosperous financial future.

Reframe investment success to focus more on beating your personal financial plan rather than the market. This aligns more closely with sustainable wealth building because it encourages a disciplined, value-focused strategy that can withstand market volatility and lead to long-term financial security.

I invite you to expand your investment reading and join me in my ‘book club’. This summer, in conversation with Alicia Castelino, Senior Relationship Manager of the Wealth Management Group at Dimensional Fund Advisors Canada, I dive into 3 different books. The first of them is this classic from Benjamin Graham. If you enjoy the audio medium, you’ll find a lot more detail here on this week’s Cash-Rich Exit Podcast episode 299.