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RBC Dominion Securities is honoured to be the highest-rated bank-owned brokerage, 2021 Investment Executive Brokerage Report Card

 

Meeting the challenges of a changing world

As the world moved increasingly online during the early days of the pandemic, we helped our clients stay connected by launching new digital tool. This includes our new secure client website and applications to help clients open accounts and sign documents safely from home. We received top marks in a new category, Client Onboarding Tools.


Providing strength and stability in difficult times

Especially during times like these, it's important to have the support and resources of a highly stable wealth management firm. In addition to investing in new digital capabilities, we have continued to invest in our industry-leading wealth management services.

In the report card, we received the highest scores among bank-owned firms in all wealth planning categories, including support for: Developing a Financial Plan for Clients (9.5), Wills & Estate Planning (9), Tax Planning (8.8) and Insurance Planning (9.2). We also led in two key categories important for servicing clients with more complex financial situations: Products & Support for High-Net-Worth Clients (9.5) and Support for Discretionary Portfolio Management (9.3). RBC DS outclasses the average in all categories

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Ranked #1 by our advisors, year after year

RBC Dominion Securities leads the industry in advisor satisfaction, support and firm stability – for the 12th consecutive year.

 

Investment Advisors ranked RBC Dominion Securities the highest overall (9/10) among all Canadian wealth management firms in the 2021 Investment Executive Brokerage Report Card, the industry’s annual survey of advisors’ satisfaction with their firms.


In total, RBC Dominion Securities led in 18/29 categories for which a rating was calculated among bank-owned wealth management firms.

The survey results reflect our focus on giving advisors the tools to win clients and retain them, with RBC Dominion Securities’ top marks in reputation with clients and support for high-net-worth clientele. As well, it highlighted quality of our product offerings and the freedom our advisors feel to make objective product choices.

How Investment Advisors rated their firms

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Success starts with unrivalled expertise

A dedicated team of specialists stands behind each and every investment advisor.

 

The RBC Dominion Securities Portfolio Advisory Group (PAG) provides advisors with asset allocation guidance, investment ideas, and recommendations. They can assist you with preparing portfolio reviews and proposals by delivering objective and independent insights, and they provide one-on-one advice on fulfillment selection and client presentations – all to better help you to service your clients.

Leverage multi-faceted support from market information and commentaries, model-guided portfolios, the DS daily Morning Insight and Mid-Day Insight publications, as well as regular client communications, such as Global Insight Weekly and Global Insight Monthly. The RBC DS Asset Allocation Guide also provides guidance on asset allocation from the Canadian Investment Committee.

Every advisor benefits from access to robust and insightful global research and strategy. In our customizable website, RBC Insight, find in-depth coverage of equities, fixed income, investment-grade and high-yield credit, foreign exchange and economics, from RBC Capital Markets’ award-winning analysts, as well as our third-party and independent research providers. Using interactive tools, you can create custom searches, subscribe to specific commentary, explore recent reports, and access an archive of research products.


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Marketing and business development consultation

Our marketing and business development teams are available to help your build your brand and grow your business. Providing one-on-one consultation and a suite of pre-built and customizable collateral, working with these teams can help you take your business to the next level.

 

Building your business

Our business development team will work with you to discuss strategies and best practices, and help generate ideas and opportunities for you to reach out to your clients, prospects, and centres of influence (or COIs, such as accountants and lawyers). They can help you plan initiatives to increase sales and revenue, build strategies to incorporate wealth management into your practice, and share relationship management strategies to help you maintain an efficient and best-in-class business.

Building your brand

Marketing, at its core, is informing, creating, updating, and communicating solutions that satisfy your clients’ (and prospective clients’) greatest pain points, wants, and needs. Our marketing team will work with you to develop customizable print and online campaigns to help you stay connected to your clients and ensure you have a strong online presence.

The internet, social media, and smartphones have changed the way customers research, interact with, purchase, and review products. As advisor teams increase their use of social media and websites, we can make sure you’re protecting yourself online and provide you with content that you can instantly share with clients, partners, COIs, and prospects via your website, on social media, or through email.

If you’re an advisor who wants to grow your book of business, having a strong online presence in today’s economy is as necessary as having a business card. Not only is it a great way to introduce yourself to prospects, it’s also a valuable tool for staying connected with clients, COIs, and partners, and it provides a recurring opportunity to help increase your share of wallet.

In today’s world, a strong online presence is a competitive advantage. And we’re here to ensure you can maximize your website and social media profiles to help you stay connected with your network and grow your business.


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Delivering an unmatched wealth management experience

Our Wealth Management Services (WMS) team of more than 200 designated professionals works with advisors to provide integrated solutions and expertise to your high-net-worth clients.

 

Your clients’ needs are ever-changing and multifaceted. Meeting them is easy when you have the industry-leading RBC Wealth Management Services team committed to servicing your clients to the same standard that you do.

Be it an accounting query or a legal matter, your partners are at the ready. Strategically located right in your office or a nearby town, your specialists will help you exceed client expectations of what an advisory firm can do. No matter where you are, expertise is always a quick call or click away.


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Expertise is offered in the areas of:

 

Financial planning

Specialists develop comprehensive financial plans that include projections to determine if clients are on track to meeting their goals (includes tax, retirement, estate, and risk management strategies). They also assist clients in taking a financial planning approach related to every financial decision that impacts their lives.

Estate and trust planning

Experts help clients determine which estate and trust solutions may be appropriate for them based on their family situation and objectives. They identify tax-efficient strategies for wealth transfer to chosen beneficiaries and assist clients with wealth transfer needs by educating future inheritors and the next generation.

Retirement planning

Specialists can help with registered retirement plans, locked-in plans, defined benefit and defined contribution pensions, individual pension plans, and retirement compensation arrangements.

Business ownership planning

Leverage the knowledge and expertise of our business owner strategists to assist business owner clients with their specialized financial needs, preparing for business succession and transition, risk management, and safeguarding wealth.

Tax planning

Tax consultants work with advisors to develop tax-efficient investment strategies to help manage risk, deduct interest, and address tax preparation. They also work with advisors and clients to identify potential solutions for non-residents, executives, holding companies, and corporation issues.

Charitable giving

Experts help clients determine which charitable giving strategies are most for them suitable based on their objectives. They can also assist clients and their families in implementing a charitable foundation to maximize tax benefits and leave a lasting legacy.

Insurance

Help your clients analyze their insurance needs to ensure they provide for loved ones in the event of disability or death, and deliver creative insurance strategies to increase retirement income and create a lasting legacy.


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Incomparable investment in technology

As the industry leader, RBC Dominion Securities has the size and scale to continually reinvest in the business to support future growth. Our digital applications will transform the way we do business and ensure we remain relevant to clients now and in the future.

 

Each year, we put more than $60 million in our technology platforms, with a focus on improving advisor efficiency, enhancing client experience, and meeting regulatory requirements.

As we continue to transform client accounts to better manage and share data, our systems are becoming more integrated and efficient, resulting in more time for you to serve clients and grow your business.

In a rapidly evolving regulatory environment, we leverage technology to enable us to meet our obligations in an efficient manner. Whether we’re delivering client materials through our secure DS Online platform or enhancing our client reporting, we continue to innovate to ensure clients receive timely account information.

Award-winning mobile app

Advisor’s Virtual Assistant (AVA) provides advisors with on-the-go access. With AVA, you can quickly find clients/households, instantly connect with clients via email and phone, and easily review a client’s portfolio of accounts details. Client bios, notes, tasks, and client emails are all at your fingertips. You can also dictate notes straight into the client record and review and approve electronic KYCs on the fly.

Wealth projection

A real-time projection tool that provides a holistic view of a client’s financial picture, myGPS™ is designed to meet the changing wealth management needs of clients by providing an overview of client goals, priorities, and solutions.

Social media

RBC Social for Business is RBC Dominion Securities’ social media supervision and digital marketing tool. The application includes a content library of pre-approved marketing materials, which advisors can share with their clients using LinkedIn and Facebook.

One trade platform

RBC has one easy-to-understand trade platform that is mobile enabled.

Online client access

DS Online is our secure, private website that gives clients convenient 24-hour access to account information, research, tools, and eDocuments from any computer with secure internet access. Clients can keep track of the progress they are making toward achieving their financial goals at their convenience.


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Commitment to ongoing investment

$60MM Annual Technology Investment

Broad range of technology solutions you expect, including:

  • Customer relationship management and planning
  • Trading and research
  • Reporting
  • Practice management
  • Mobility
  • Client communication