Our Investment Beliefs

Warren Buffet said, “Only when you combine sound intellect with emotional discipline will you get rational behavior”. We couldn’t agree more.

Aside from daily volatility of markets due to changing economic cycles and news headlines, investors are exposed to risk through their reactions to this information. These emotional reactions are heightened by fear and anxiety when markets aren’t performing well, but also the temptation from the promise or potential of abnormal investment returns. Our goal is to educate investors and manage those emotional risks that can negatively impact long term investment success.

Our team utilizes a well-defined process to provide prudent portfolio management that is unique to each client or organization built on the basic beliefs that form the foundation for our portfolios.

  1. Own quality investments.

  2. Diversify your investments.

  3. Invest for the long term.

  4. Hire professionals to manage your investments.

  5. Implement a cost-effective investment strategy.

Statement of Investor Rights

One of the guiding principles of our team is the Statement of Investor Rights created by the CFA Institute. These rights reflect the fundamental ethical principles that are critical to achieving confidence and trust in any professional relationship.

1. Honest, competent and ethical conduct that complies with applicable law;

2. Independent and objective advice and assistance based on informed analysis, prudent judgment and diligent effort;

3. My financial interests taking precedence over those of the professional and the organization;

4. Fair treatment with respect to other clients;

5. Disclosure of any existing or potential conflicts of interest in providing products or services to me;

6. Understanding of my circumstances, so that any advice provided is suitable and based on my financial objectives and constraints;

7. Clear, accurate, complete and timely communications that use plain language and are presented in a format that conveys the information effectively;

8. An explanation of all fees and costs charged to me and information showing these expenses to be fair and reasonable;

9. Confidentiality of my information;

10. Appropriate and complete records to support the work done on my behalf.