Seven questions you should ask before choosing a financial advisor

January 03, 2018 | RBC Dominion Securities


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Choosing a financial advisor is one of the most important financial decisions you will ever make. Before entering into a partnership with any financial advisor, ask the following questions, and make sure you are comfortable with the answers.

It's the New Year, a time for reflection, new work out regime, new diet and possibly looking at getting your financial house in order.  Here are the seven questions you should ask before choosing a financial advisor.

1. How are you accredited or registered?
Make sure you ask your prospective financial advisor how they are registered, so you can understand the range of services, products and advice they are qualified to provide.  RBC Dominion Securities is a member of the Investment Industry Regulatory Organization of Canada (IIROC) which regulates all investment dealers in Canada. IIROC monitors and enforces rules regarding the proficiency, business and financial conduct of these firms and
their advisors.  As an IIROC-regulated firm, RBC Dominion Securities can offer a wide range of investments and services, including mutual funds,
Guaranteed Investment Certificates (GICs), stocks, bonds, futures, options and portfolio management services. For more information regarding IIROC’s proficiency standards and registration categories, please visit IIROC’s website at www.iiroc.ca. 
2. How are you compensated?
Many advisors are paid by commission for the products they recommend, while others receive a salary or a flat fee. Find out how your advisor is compensated, how much the services will cost, what choices you have to pay them and what you can expect to receive in return.

3. What is your financial/investment experience?
Your advisor should be forthcoming about their industry experience, professional qualifications, memberships and education.  Don’t hesitate to ask about what
each designation means.  Also, don’t assume that fewer years as an advisor necessarily means less expertise. Many advisors enter the profession after many years of working with the people who would later become clients, for example as consultants to business owners, who later become registered as Investment
Advisors specializing in business owners’ investment portfolios.

4. What kinds of products and services can you provide?
Find out if your prospective advisor is limited to certain investments, such as proprietary products offered by the firms they work for, GICs or mutual funds, or if you can draw on a greater range of investment products to meet your evolving needs. Make sure you ask about your advisor’s access to investment research, portfolio strategy teams and risk management groups. You should also determine if your advisor focuses on investments only, or can also provide additional financial, tax, retirement and estate planning solutions that may help you achieve your financial goals. If your advisor can offer access to these
solutions, find out. RBC Dominion Securities is a fullservice investment firm, providing the full range of investments, backed by top-ranked investment research and portfolio strategy. This includes proprietary and third-party investment products, as well as one of Canada’s largest Inventories of fixed-income and money market instruments. In addition, our Wealth Management Services team includes a broad range of accredited specialists to help advisors provide
tax, retirement and estate planning solutions.

5. What kind of clients do you serve?
Ask whether your potential advisor specializes in any particular client group and is able to deal with more complex financial situations. Don’t be shy about asking for references either – after all, your financial advisor is in many ways applying for the job. We would be pleased to provide references and testimonials from satisfied clients. Ask us for more information today.
6. How will you help me reach my goals?
Your advisor should be asking you to outline what you hope to gain from the relationship – for example, preserving your income, building
your wealth, retiring comfortably within a certain period of time – and can guide you if your expectations are unrealistic. Ask your advisor about their investment process, and how they create and manage your portfolio.  Is each portfolio custom-crafted, or is the advisor following a set of established models? Confirm that your advisor’s process is one that you are comfortable with. Your advisor may also draw on value added services such as financial, tax or estate planning to ensure that your ongoing wealth needs (in addition to investments) are in sync with the rest of your affairs. We will help you clarify your personal
needs for income and growth, comfort level with market risk and other factors that will guide us in the management of your portfolio. As needed, we may also work with our extended team of tax, estate and financial planning specialists, Will and estate consultants, accountants and other professionals to help ensure comprehensive coverage of all your wealth management needs.
7. What kind of service will I receive?
Your advisor should clarify at the outset the level of service you can expect. This includes how often you will meet to review your progress, how your advisor will update you on portfolio performance and what sort of contact you can expect from your advisor or support staff.