ESG Investing: What is it and why does it matter to me?

Jan 05, 2022 | Alexandra Macqueen, CFP


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Choosing investments that meet ESG standards may help align your values with your financial goals.

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As an investor, you may wonder how your dollars can make a difference. One way is to select investments that meet environmental, social, and governance standards. Here's your 411 on ESG investing.


This is an edited version of a story previously published on RBC Discover & Learn.

As an investor, do you wonder if your dollars can make a difference? One way that's grown in popularity over the years is to find investments that meet environmental, social, and governance standards (ESG). ESG investing is one way you can help ensure your values are aligned with your financial goals.

Here's your go-to primer for understanding ESG investing.

Not sure what ESG means? Here's the 411

Investments that incorporate ESG standards are also called responsible or sustainable investments. This means the companies have been screened for beneficial impacts on society, the environment, and how companies are governed and carry out their missions. They aim for positive returns and positive impacts on the world.

What does ESG stand for?

  • E is for Environmental. This includes a company's actions around climate change, carbon emissions, air and water pollution, biodiversity, and natural resource management.
  • S is for Social. A company's relationships with its employees, customers and communities. This can include a focus on issues including labour practices, data privacy and security, gender and diversity, employee engagement, human rights, community relations, and health and safety practices.
  • G is for Governance. How a company is governed — the company's board structure and independence, executive compensation, shareholder rights, any lobbying activities and political contributions, the company's overall tax strategy and accounting standards.

How can you get started in ESG investing?

While investment managers can help pick companies that measure up to ESG standards, other options are mutual funds and GICs that meet ESG standards. An ESG index tracks the performance of organizations that have been screened for ESG factors. 

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This article originally appeared on the RBC Healthcare - Advice & Learning