Investment Advisors

Investment Advisors ranked RBC Dominion Securities the highest overall (9.4/10) among all Canadian wealth management firms in the 2018 Investment Executive Brokerage Report Card, the industry’s annual survey of advisors’ satisfaction with their firms.

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In total, RBC Dominion Securities led in 31/32 categories for which a rating was calculated among bank-owned wealth management firms, including a perfect 10/10 for firm stability (the survey’s only perfect score).

The survey results reflect our focus on the significant changes facing advisors’ businesses, including digital disruption, ongoing regulatory reform, the shifting competitive landscape and higher expectations from high-net-worth clients.

How Investment Advisors rated their firms

The name stands for “Goals, Priorities, Solutions,” and the purpose behind myGPS^TM is to provide individuals with personalized direction in their wealth planning. myGPS^TM enables our advisors to identify an individual’s goals and helps them manage life-changing events and milestones via a detailed and customizable client projection that can be displayed on a tablet or screen in real-time.

Building the client-advisor relationship

With growing trends in online services within the financial industry, myGPS^TM provides a value-added option by offering a complementary channel for building the human relationships that are fundamental in successful wealth planning. myGPS^TM simplifies the process of information collecting and storing, and then takes it one step further in using that information to generate potential opportunities and planning considerations that become important discussion points between the client and advisor. It’s here where the integrated approach of myGPS^TM truly shines through. The design of the tool gives our advisors a very clear, accurate, up-to-date snapshot of the individual’s situation, which in turn better enables them to bring expertise to the table with precise solutions and assistance in navigating the path towards achieving long-term goals.

Providing relevance for a wide user base

One of the key objectives of myGPS^TM is to provide a simplified and effective wealth-planning projection for individuals across multiple stages of life. From young adults who are taking on more financial responsibility to those nearing or into their retirement years, the capabilities of myGPS^TM have been built with everyone’s goals and needs in mind. Further to individual planning, an additional feature of myGPS^TM is planning functionality and solutions for business owners. In fact, one of the key questions in generating a personalized report addresses business survival in a major change or crisis and overall business succession planning.

myGPS^TM is an interactive tool that can help your clients visualize the wealth planning process. Demonstrating how change impacts future financial situations in real-time on a tablet or screen enhances your conversations and helps ensure your clients’ wealth goals become a reality.

Financial well-being extends far beyond portfolio performance. Our in-house teams of lawyers, accountants and financial planning professionals are dedicated to providing comprehensive and personalized wealth planning guidance to your clientele.

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 Estate and Trust Planning

Experts help clients determine which estate and trust solutions may be appropriate based on the family situation and objectives. They identify tax-efficient strategies for wealth transfer to chosen beneficiaries and assist clients with wealth transfer needs by providing future inheritors and the next generation with financial education.

 Retirement Planning

Specialists can help with registered retirement plans, locked-in plans, defined benefit and defined contribution pensions, individual pension plans and retirement compensation arrangements.

 Business Ownership Planning

Leverage the knowledge and expertise of our business owner strategists to assist business owner clients with their specialized financial needs, preparing for business succession and transition, risk management and safeguarding wealth.

 Tax Planning

Tax consultants work with advisors to develop tax-efficient investment strategies to help manage risk, deduct interest and address tax preparation. They also work with advisors and clients to identify potential solutions for non-residents, executives, holding companies and corporation issues.

 Charitable Giving

Experts help clients determine which charitable giving strategies are most suitable based on their objectives. They can also assist clients and their family in implementing a charitable foundation to maximize tax benefits and leave a lasting legacy.

 Insurance

Help your clients analyze their insurance needs to ensure they provide for loved ones in the event of disability or death and deliver creative insurance strategies to increase retirement income and create a lasting legacy.

Building your business

Our business development team will work with you to discuss strategies and best practices, and help generate ideas and opportunities for you to reach out to your clients, prospects and centres of influence. They can help you plan initiatives to increase sales and revenue, build strategies to incorporate wealth management into your practice and share relationship management strategies to help you maintain an efficient and best-in-class business.

Building your brand

Marketing and advertising, at its core, is informing, creating, updating and communicating solutions that satisfy your clients’ (and prospective clients’) greatest pain points, wants, and needs. Our marketing team will work with you to develop customizable print and online campaigns to help you stay connected to your clients and ensure you have a strong online presence.

The internet, social media and smartphones have changed the way customers research, interact, purchase and review products. As advisor teams increase their use of social media and websites, we can make sure you’re protecting yourself online and provide you with content that you can instantly share with clients, partners, COIs and prospects via your website, on social media, or through email.

If you’re an advisor who wants to grow your book of business, having a strong online presence in today’s economy is as necessary as having a business card. Not only is it a great way to introduce yourself to prospects, it’s also a valuable tool to stay connected with clients, COIs and partners, and it provides a recurring opportunity to help increase your share of wallet.

In today’s world, a strong online presence is a competitive advantage. And we’re here to ensure you can maximize your website and social media profiles to help you stay connected with your network and grow your business.

Our corporate citizenship strategy puts communities at the center of what we do. In 2017, through the RBC Foundation, RBC Dominion Securities provided $3.5MM in donations to over 1,000 charitable organizations in communities where we have a business presence.

In the past year, Canadian RBC employees and retirees volunteered 150,000 non-work hours. Our annual employee giving campaign raised more than $20 million for over 4,000 charities.

Investing in Canadian youth

We are moving beyond financial investment by engaging the public and private sectors to make a significant impact on the lives of young Canadians. Over the next 10 years, RBC Future Launch, a $500 million commitment, will dedicate knowledge, skills and resources to bring people together to create solutions — so young people are better prepared for the future of work

Financial Literacy

In the coming years and decades, it’s estimated that approximately $400 billion will be passed down to inheritors in Canada. With this in mind, we are strengthening our focus on younger generations. The Wealth Management Financial Literacy program, designed for individuals 16 years of age and older, will allow advisor teams to educate their clients, families, and communities.

National Community Initiatives

RBC DS branches across the country support our national community partners through their volunteer efforts. Last year, we supported Habitat for Humanity, Canada Food Banks, Dress for Success and Women’s Brain Health Initiative. This is in addition to the many community organizations that our advisors support through their own personal giving.

We believe that creating positive social impact is absolutely integral to everything we do. It is fundamental to our philosophy and at the very heart of our approach to corporate giving.

Youth

RBC Race for the Kids
RBC Future Launch
Financial Literacy Education
Youth Mental Health Project

Arts

Emerging Artists Project

Sports

Canadian Olympic Committee
RBC Olympians
Team RBC (golf)
RBC Canadian Open

Grant Programs

Team RBC Grant
RBC Employee Volunteer Grant
RBC Global Citizen Award

Branch Engagement

Opportunities
Habitat for Humanity Builds
Local Food Banks
Volunteer/Donation Events
International Women’s Day
Engagement Events